Roxana Hannah

Digital Marketing & Mindset Strategies for Home Business Leaders

Category: Blog (Page 1 of 8)

Positive Action Steps to Increase Sales

Most professionals face daily sales setbacks. The life of a salesperson, by definition, is fraught with failure and rejection. One in ten proposals leads to a sale – so that’s 90% of the time a salesperson is dealing with rejection and 10% a high spike of reward. What an emotional roller coaster when trying to increase sales.

So how does a salesperson maintain a forward focus, positive mindset throughout the entire day when balancing the weight of this negativity with a spike of positivity? Well, the answer is simple but not easy. You have to learn how to train your brain to adapt to positivity.

Optimistic salespeople outsold their negative counterparts by 56% and testing has revealed that a positive mindset sells 37% more than a negative one. So obviously, we’ve got to learn how to adapt to positivity if we want to increase our sales on a daily basis.

The more you practice and shift your mindset towards the positive, the more you’ll cement these habits for the long haul.

Behind-the-Scenes Experience at MyLeadSystemPro

MLSP Webinar Roxana Hannah

[Click to Watch Video] MLSP CCO Roxana Hannah Gives Up the Goods on What She’s Absorbed from 5 Years of Hands On Behind-the-Scenes Experience With the Industry’s TOP Lead Generation Training Company…

David Sharpe on Results with MyLeadSystemPRO [7:51 min video]

Watch the video to hear what David Sharpe says is needed to generate leads and results. David Sharpe makes MyLeadSystemPRO leader of the month within his fourth month of membership. Calling himself a rookie, he found MyLeadSystemPRO while he was in a company and “wandering around the internet”.

Getting started online has a learning curve; it’s not an overnight success system. Yet, it’s the  the most powerful tool in the world to learn how to expose our opportunity and ourselves to more people.

Discussing how we can use the internet to build our business. He says he kept seeing MyLeadSystemPRO’s sales video online and realized there must be something to this. He joined on what he calls “blind faith”.

He explains that his first step was to go through the set up steps – all ten steps. He knows people who join MyLeadSystemPRO get in and see there’s actual work that needs to be done and feel overwhelmed by the fact that it’s not an overnight lotto ticket win. Within the four months of his membership he’s received enough commission to be paid back by the affiliate program set up within MyLeadSystemPRO all from simply taking ridiculously steady action following the steps detailed within MyLeadSystemPRO.

Favorite marketing avenue: he recommends mastering one marketing strategy and takes a long term and short term approach with a paid and a free strategy. When he first started he was blogging and saw the potential with article marketing. Then he moved into Pay Per Click and started generating leads. When he got his first lead, something changed inside of him.

If you’re in network marketing or looking to build a side income through the home business industry you’ll find an online strategy to be the most valuable asset to your business’ growth. Take a look to see what tools and strategies MyLeadSystemPRO provides those either new to the home business industry or seasoned networkers searching for a way to expand their brand and offer online.


Positivity: Mastering The Importance of Control at Work and Home

Mastering the importance of control at work and home as one of the core pillars of positivity.

Feeling that we are in control, that we are masters of our own fate at work and at home, is one of the strongest drivers of both well-being and performance.

A 2002 study of nearly 3000 wage and salaried employees for the National Study of the Changing Workforce found that greater feelings of control at work predicted greater satisfaction in nearly every aspect of life: family, job, relationships, etc. People who felt in control at work, also had lower levels of stress, work-family conflicts and job turnover.

Interestingly, psychologists have found that these kinds of gains in productivity, happiness, and health have less to do with how much control we actually have and more with how much control we “think” we have.
The world is shaped largely by our mindset.
The most successful people, in work and in life, are those who have what psychologists call an “internal locus of control”, the belief that their actions have a direct effect on their outcomes. People with an external locus, on the other hand, are more likely to see daily events as dictated by external forces.

Believing that, for the most part, our actions determine our fates in life can only spur us to work harder; and when we see this hard work pay off, our belief in ourselves only grows stronger.

This is true in nearly every domain in life. Research has shown that people who believe that the power lies within their circle have higher academic achievement, greater career achievement, and are much happier at work.

Because feeling in control over our jobs and our lives reduces stress, it even affects our physical health. One study of 7400 employees found that those who felt they had little control over deadlines imposed by other people had a 50% higher risk of coronary heart disease than their counterparts. In fact this effect was so staggering, researchers concluded that feeling a lack of control over pressure at work is “as great” a risk factor for heart disease as even high blood pressure.

“Emotional Intelligence” Daniel Goleman
When small stresses pile up over time, as they so often do in the workplace, it only takes a minor annoyance or irritation to lose control; in other words, to let the part of our brain that reacts with emotion take over. When this “emotional hijacking” occurs we might lash out at a colleague, friend, family member or start to feel helpless and overwhelmed or suddenly lose all energy and motivation.

As a result our decision-making skills, productivity, and effectiveness plummet. This can have real consequences not just for individuals, but for entire teams of organizations.

At one large company, researchers found that managers who felt the most swamped by job pressure ran teams with the worst performance and the lowest net profits.
A failing economy can be a powerful trigger for emotional hijacking too.

Neuroscientists have found that financial losses are processed in the same areas of brain that respond to mortal danger. – When our brain hits the panic button, reason goes out the window and our wallets, our careers, and our bottom lines suffer.

Set yourself up for success: Click here to get started right now:


Perseverance: A Marketers Strategy to a Cure For Loneliness

Marketing is about human behavior.

Understand people and understand what makes them act (or respond), be it a spark of interest which plants a seed or an action which changes the course of their life. A marketers strategy of perseverance can be the answer for those suffering from loneliness.

Through advertising, marketing can connect us to an underlying desire or belief we have about ourselves which then can cause us to make a move. Sometimes it’s a story. Sometimes it’s a characteristic in the persona of the individual we relate to.

Three [moments, images, stories] had a strong influence over my self-identification and formative early adult years:

That way the girl got out of the car and walked down the street.

A penetrating look at strength, confidence, and kindness on the woman’s face in the Nike ad.

Dagny Taggart from Atlas Shrugged.

It’s an unexplainable sense we get about another who evokes in us a drive to do more, to be more. I recall an essence of this from Malcolm Gladwell’s message in Blink,

Blink is about the first two seconds of looking–the decisive glance that knows in an instant. Malcolm Gladwell, campaigns for snap judgments and mind reading with a gift for translating research into splendid storytelling. Building his case with scenes from a marriage, heart attack triage, speed dating, choking on the golf course, selling cars, and military maneuvers, he persuades readers to think small and focus on the meaning of “thin slices” of behavior. The key is to rely on our “adaptive unconscious”–a 24/7 mental valet–that provides us with instant and sophisticated information to warn of danger, read a stranger, or react to a new idea.

Gladwell includes caveats about leaping to conclusions: marketers can manipulate our first impressions, high arousal moments make us “mind blind,” focusing on the wrong cue leaves us vulnerable to “the Warren Harding Effect” (i.e., voting for a handsome but hapless president)… –Barbara Mackoff

Images, stories and clips sear our memory and make up part of our story of accomplishment, action and many times define how we proceed in our decision making.

Complicated? Perhaps, perhaps not. That’s what makes it interesting. The ultimate goal for my marketing is to provide people with what they want. The exciting challenge lives throughout the process of discovery and sticking with it long enough to solve the problem.

Perseverance is key. Defeat and failure do not exist. One must keep trying, moving forward, searching and testing to discover what works.

Same goes for relationships and personal development. Who perseveres wins. Never halt efforts at the surface – this is where relationships, personal development and marketing fail. What could have been great is never given the chance for those who quit at the first speed bump.

A wide, grey, fuzzy area exists in the space between marketing, relationships and personal development. The common force behind all three is created by human behavior.

Why do people do what they do? Why do they make the choices they make? What is the story that created their perspective? Understanding people builds compassion. Understanding human behavior is understanding our world.

Motivated to write this after seeing, yet again, another post on Facebook by a woman who spoke of her loneliness.  While I appreciate these ladies reaching out to their community, their social support system within their circle, and hope the responses they received helped them for the short period of time the Facebook algorithm keep their post alive.

This state of loneliness is only one state of being – it is a wave. The wave could be big and consume the space within, leaving a heavy and burdened feeling.  However, until one has truly been alone and experienced literal loneliness can one break through and learn there is no such thing as being lonely.

As strange as it may sound, the fact is, you always are with yourself. While one may be physically alone, loneliness is a state of lacking where our expectations are unmet. Find peace within yourself and you’ll never be lonely again.

When I hear a person say they’re lonely, what I hear is they don’t know how to be comfortable with themselves and don’t know themselves well. They haven’t quieted their mind and struggle living within the present moment.

The correlation between effective marketing strategies and the cure for loneliness is perseverance. While it seems the two are worlds apart, both require relentless effort to “cross over”, to “break free”, to “solve the problem”.


Loneliness is a farce. Ten years living in this little house in the woods where at one time I realized it had been 12 days since I had seen or spoken to another human.

These times of solitude and living on acreage, on my own, taught me the most valuable lessons in life.

Loneliness is a state that will not go away by filling it with the superficial company of others. There are no bandaids…well, there are, but bandaids never last.

Persevere, stay in it, listen to yourself to understand, and the pain of loneliness will eventually dissipate.

Just as in marketing – we search and test and push through to find what works to create movement in the consumer so must we search and test and push through to find, within ourselves, how to achieve inner fulfillment, quiet and peace when we are alone.

As my friend, Jesse Elder, recently wrote (coincidentally received his email just as I published this blog post):

In the silent space between Thoughts, you will find the answers to every “problem” you could possibly imagine…

Because the Truth is…
There are no “problems”.  Only puzzles your Mind creates.
So if you’re able to PAUSE…
…the problems pause as well.
And there is nothing but the intense PLEASURE of BEING in this Life.
Peace & Power
Jesse Elder
 All my best to your continued success,
Roxana Hannah
All images used on this site are owned or licensed by Roxana Hannah, LLC for use on this site only. Unauthorized use is prohibited.

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